Ticket Fees: Should the Ticket Buyer or Promoter Pay the Cost?
Here is a common Ticketmaster experience regarding how ticket fees impact the buyer experience. A fan clicks “buy” on your…
ticket pricing strategy
2 for 1 Tickets: When to Offer Them
2 for 1 tickets or a ‘buy one, get one free ticket’ offer is an important event marketing strategy to…
How Do I Maximize Event Revenue: A Lesson in Event Finances
You will always be at risk of failure if you do not have a strong event revenue model and/or event…